Turning private-chef bookings into a trusted, verified marketplace.
DC Innovision built ThuisCraft, a two-sided marketplace connecting KYC-verified private chefs with households across the Netherlands for dinners, celebrations, and recurring home cooking, with full EU allergen compliance built into every booking.
The ChallengeInformal, unverified chef sourcing
- No Verified SourcingHouseholds had no verified way to book a private chef beyond word-of-mouth or informal listings.
- No Allergen AccountabilityDietary and allergen information wasn't tracked or guaranteed dish-by-dish.
- Inconsistent TermsBooking and cancellation terms varied chef-to-chef with no standard refund policy.
The SolutionA verified, compliant marketplace
- KYC-Verified NetworkEvery chef is document-verified before accepting jobs, tracked through a dedicated provider app.
- Full EU Allergen TrackingEvery dish is labeled against all 14 EU FIC allergen categories.
- Transparent Tiered RefundsOne standardized refund policy applies across every booking, not per chef.
Four focused phases from blueprint to launch.
Marketplace Architecture
Dual-sided platform design for households and chefs, built on Next.js.
Booking & Package Engine
Pre-curated Family Dinner and Celebration packages alongside custom bookings and add-ons.
Verification & Compliance
KYC document verification and EU FIC allergen tracking built into the provider workflow.
Launch
Live across five Dutch cities, with waitlist onboarding for new cities.
The core systems behind the marketplace.
Built on Next.js, connecting a dual-sided booking flow, provider verification, and EU-compliant allergen labeling in one platform.
Dual-Sided Marketplace
Separate consumer booking flow and provider app, each with its own dedicated workflow.
KYC Verification Pipeline
Document verification gates every chef before they can accept a job.
EU FIC Allergen Engine
All 14 EU allergen categories are tracked and labeled per dish.
Pre-Curated Package Builder
Family Dinner and Celebration packages with set menus, plus a la carte add-ons like mixology and waitstaff.
Tiered Refund Logic
Refund amount calculates automatically from booking-to-event lead time.
Built on Next.js
Server-rendered booking flow with URL-parameterized package and guest-count selection.
From informal word-of-mouth to a verified marketplace.
"The build had to give households the same confidence booking a stranger into their home to cook as booking any verified professional service - verification and transparency couldn't be an afterthought."
Browse & Select
Households browse curated packages or build a custom booking by guest count and occasion.
Book With Confidence
Every chef shown is KYC-verified, with allergen labeling visible before booking.
Transparent Terms
Clear tiered refund windows apply automatically, with no per-chef negotiation.
What the platform delivers since launch.
ThuisCraft replaced informal, word-of-mouth chef bookings with a verified marketplace now live across five Dutch cities, with a waitlist onboarding new cities as demand grows.
Common questions about this build.
Services used in this build:
Want a marketplace built around verified trust?
DC Innovision builds two-sided marketplaces like ThuisCraft in-house, from booking flow through provider verification and compliance. If you're planning something similar, let's talk.